GLOSSARY
Internal Linking
IN ONE SENTENCE
An internal linking matrix is a designed set of links between pages, as opposed to links added ad hoc.
An internal linking matrix is a designed set of links between pages, as opposed to links added ad hoc.
01
In detail
It does two things: lets a crawler reach every page from any entry point, and expresses relationships between concepts. In practice, give each page at least one same-category exit and one cross-category exit, and avoid orphan pages reachable only from the sitemap.
Updated 2026-08-06