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What is the role of an internal linking strategy in GEO?

In GEO, an **internal linking strategy** acts as the connective tissue of your website's knowledge graph. It helps Large Language Models (LLMs) understand the relationship between different concepts on your site, reinforcing your topical authority and increasing the likelihood of your brand being cited in AI-generated answers.

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In GEO, an **internal linking strategy** acts as the connective tissue of your website's knowledge graph. It helps Large Language Models (LLMs) understand the relationship between different concepts on your site, reinforcing your topical authority and increasing the likelihood of your brand being cited in AI-generated answers.

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